I Thought Hilton Was Already in the Luxury Hotel Market 0
And what is a “luxury lifestyle hotel” as opposed to a “luxury hotel” anyway?
Weird:
(Major Snippage)
According to Starwood, the allegedly stolen information included strategic plans for creating a lifestyle luxury hotel brand, and enabled Hilton to launch its Denizen brand in nine months as opposed to three to five years.
(Must. Restrain. Impulse. To. Rant.)
If more companies paid more attention to providing good value for the money and less to “branding,” they and their customers would all be better off.
