Measuring Everything 0
Victoria Coren in the Guardian:
Which would you prefer to receive: a declaration of love or a gift of £163,424?
It’s OK. Don’t feel bad. There is a recession on. Anyone might have said the same.
In fact, according to impressively scientific-sounding organisation BrainJuicer, these two offers are exactly equivalent. Having polled 1,000 British people on the happiness inspired by “significant life events”, researchers compared their findings to the contentment brought on by lottery wins, then calculated that hearing the words “I love you” brought precisely £163,424 worth of pleasure.
Read the whole thing. It will cause you to reevaluate your life.
