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From Pine View Farm by Frank Bell is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.
Based on a work at www.pineviewfarm.net.

Facebook Frolics 0

All your dataz are belongz to Facebook, Gold Card version.

“We’re running algorithms to serve you up offers that are relevant based on your likes, your preferences and your friends,” Edward Gilligan, vice chairman of New York-based AmEx, said in an interview yesterday.

Through the new “Link, Like, Love” application on the American Express Facebook page, customers can link card accounts to their own pages. Cardholders’ Facebook use and circle of online friends — what Palo Alto, California-based Facebook Inc. calls a user’s “social graph” — will be used to personalize merchant deals, entertainment offers and other perks.

Full disclosure:

I use my AmEx card to the exclusion of other cards.

AmEx has treated me well, including getting me reaccommodated in record time after a missed airline connection in Phoenix. I had arranged a new flight through them before I got through the line to the airline service desk.

I wouldn’t sign up for this on a bet.

July 19, 2011 | Posted by: Frank | Posted in: Geek Stuff | Bookmark this post

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