From Pine View Farm

How Now, Brown Cow? 0

Vance Lehmkuhl wonders why Americans are so ignorant about cows and milk. Here’s a bit:

It was great fun to learn recently that 7 percent of U.S. adults — more than the population of Pennsylvania! — say they believe chocolate milk comes from brown cows.

It’s one data point in a survey the Innovation Center for U.S. Dairy conducted among 1,000 American adults testing folks’ knowledge of agribusiness. But the dairy-backed survey skipped a few other basic questions people might have trouble answering.

My answer is that, thanks primarily to “social” media, ignorance and a willingness to believe anything they see on a computer screen when they wouldn’t believe the same thing in print seems to have become a default setting. Follow the link for his answer.


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