The local rag discusses the stealth downsizing of groceries:
A carton of Tropicana orange juice squeezed down from 64 ounces, a full half-gallon, to 59 ounces. A “pint” of Haagen-Dazs ice cream isn’t a pint anymore, but 14 ounces – 12.5 percent less. A large box of Kleenex dropped from 280 tissues to 260. A pound of coffee, 16 ounces, dropped 25 percent to 12 ounces, and some brands have started to slim that further, down to 11-ounce bags.
“You’re seeing it across the board,” said Ann Gurkin, a food, beverage and tobacco analyst for Davenport & Co. in Richmond.
“It’s one way to raise prices” that consumers don’t notice as much, she said. “You’ve seen both package changes and you’ve seen prices going up. I think it’s both.”
The article goes into grreat detail and is worth the five minutes if you haven’t caught on to this already.
Meanwhile, when shopping, read the labels, while admiring our corporate betters’ skill at packaging three-card monte in packaging.