From Pine View Farm

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The San Jose Mercury-News looks at the willingness of persons to live their lives in public.

“These companies are betting they take this data, monetize it or resell it,” said John Borthwick, an entrepreneur based in New York who advises companies like DailyBooth and Hot Potato, which lets people share plans and experiences of live events. “But the assumption that every scrap of data is actually useful to individuals, or even companies, will be tested.”

Many persons have no idea how public the internet is, such as the folks who post pictures of themselves inhaling a doobie and then wonder why no one wants to hire them.

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