Click Bait 0
At Psychology Today Blogs, Nancy Darling discusses why we click what we do. A snippet:
Think about these three headlines:
1. Dogs need daily exercise.
2. Feeding dogs too many treats can lead to vomiting.
3. Throwing balls to dogs causes obsessive behavior.
Which would you click on?
Headline 1 is something you probably know—it doesn’t make you curious and it isn’t worrying, so you’re unlikely to seek more information.
Headline 2 is worrying, but not really surprising. I might click to see what they mean by “too many.” (I was surprised to read that my dog’s favorite liver treats are only supposed to be given a few at a time, several times a day. Oops.). A post on common human foods poisonous to dogs—chocolate, grapes—is more likely to get clicks.
But 3? I would definitely click. Why?
Folloq rhw link for her answer.
And, remember, “social” media isn’t.
