From Pine View Farm

Facebook Frolics 1

Not what it’s cracked up to be, he said oxymoronically:

“On the surface, Facebook provides an invaluable resource for fulfilling the basic human need for social connection,” said University of Michigan social psychologist Ethan Kross, lead author of the article and a faculty associate at the University of Michigan Institute for Social Research. “But rather than enhance well-being, we found that Facebook use predicts the opposite result—it undermines it.” The researchers concluded as a result of their study, that the more participants used Facebook over the two-week study period, the more their life satisfaction levels declined over time.

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1 comment

  1. George Smith

    August 17, 2013 at 9:30 pm

    It’s simple, really. For most things — at least 90 percent on the site — Facebook algorithms pit you against most of the people in your so-called ‘friends’ list. It quickly hides most of your posts and only gives credit to those things which gain likes, shares and comments immediately. For the most part, the design rewards brown-nosing and bootlicking which you quickly notice with anyone who is in your list who may have some semi-celebrity or notoriety and thousands of friends. They’ll post something. Even if it’s inane, it will immediately draw applause, likes, comments with everyone talking by everyone else. In this way, it is similar to Twitter, where the metric is followers. Anything involving so-called ‘social’ on-line which revolves around ranking by metrics degenerates into winner-take-all. It’s why it’s the culture (and the software) of lickspittle. 

     
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